For a moment, playback to last November. Life was a lot different. We just voted in a new president. Florida had not won it's second college football national championship in three years yet. And the economy was in the tank. OK, maybe not *everything* has changed.
Life was a lot different in the world of social media, too. For those of us who live and breathe in this space, we know it operates at a whole new speed. So, I thought we'd have a little fun with this and look at some of the trends and changes we've witnessed in the last six months:
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Social Media Rock Star
November--Chris Brogan (still a rock star, by the way--always will be)
April--Amber Naslund (too many to name, but Amber's definitely a star of stars)
Ready to knock the door down
November--Shannon Paul (let's face it, she's knocked the door down, barged on through and is on to the next room already)
April--David Mullen (big things ahead for this fella--especially given his announcement yesterday)
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November--Tweetdeck
April--Seesmic Desktop
Overused Social media buzz-phrase
November--Web 2.0
April--Conversation (maybe I need to change the title of this blog)
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November--Facebook
April--Twitter (1,300% growth year over year)
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November--David Armano helping a homeless mother of 3 (even though it was really in January)
Most over-hyped trend
November--Parents joining Facebook
April--Celebrities joining Twitter
Social media best practice
November--Transparency
April--Listen, then engage
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Most popular Twitter celebrity
November: Shaq
April: Ashton Kutcher
Twitter's Sweetheart (full disclosure: Scott Hepburn's phrase, not mine)
November: Rachel Kay (A soft spot in my heart for Rachel)
April: Lisa Hoffmann (I couldn't resist, Lisa!)
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Social Media Darlings
November: Comcast (Frank and crew are still rocking it)
April: Southwest Airlines (Gotta give huge love to my SWA friends for flying me to BlogPotomac in June!)
Social Media Phenomenon
November: HARO (still going strong)
April: Twitter chats (Journchat, blogchat, gno, smbiz, etc)
What categories would you add? What did I miss?
4 comments:
Having joined Twitter at about the same time as you, I can totally relate to this post. I'd be curious to see a list of predictions for 3 or 6 months out:).
Thanks Arik!
Matt Batt (@storyassistant)
Arik,
This is great fun. :) But Brogan wins in the hair department. I'll write a check for charity, but shaving my head? I'll leave that to the true rockstars. :)
Cheers,
Amber
Great snapshot of the evolution of Twitter in just a short span of time. Excited to see what new trends pop up in the next several months.
One question - does this mean I'm a has been?! :) Ha ha! Thanks Arik.
I'd add the word "engagement" to April's overused Social media buzz-phrase, as in Return on Engagement.
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